App revenue reached a staggering $111 billion in 2020, 65 percent coming from iOS users.
With the number of people using smartphones increasing year in year out, the need to create mobile apps has skyrocketed. While businesses are trying to leverage that traffic, many don’t know the mobile app development process. Since you don’t want to risk losing time and money, you’ve decided to do your research, and that’s why you’re here.
Without a proper roadmap to guide you building a mobile app can be challenging. No matter the size and scope of your project, following this guide will guarantee you success.
Read along as we divulge essential steps you should follow during the mobile app development process.
1. Coming up With the Idea
Every project begins from the ideation stage, where thoughts are collected and refined. We use technology to solve problems, and a great idea is one that tries to solve a problem, be it in healthcare or finance.
Cross-examine your idea by looking at the various loopholes you might encounter while building the mobile app. Take time to understand why the problem exists and why nobody else has tried to develop a mobile app solution to solve the problem. If you’re trying to solve a market inefficiency, try to understand what makes your idea better than existing solutions in the market.
Your idea should be simple and clear as to what you’re trying to achieve by building the mobile app. No matter how crazy it might sound, someone should see the viability of bringing the idea to life. You’ll invest a lot of time and money into the app; you thus have to ensure that the concept is lid tight and all issues are addressed.
2. Strategy Formulation
For the success of your mobile up, you need to formulate strategies that’ll guide you throughout the journey.
Start by identifying competitors in the market you are trying to penetrate. Collect quantitative information on the number of users each mobile app has and the company’s history. Furthermore, understand the challenges the companies faced when coming up.
You don’t have to make the same mistakes your competitors did, as they can be frustrating and expensive. Make your idea have unique selling propositions to that of your competitors to avoid homogeneity of the solution. Understand the market needs and if people are hungry and willing to try new solutions.
Is there a specific gap in the market that you want to position yourself in? If so, how is your idea better than those who have tried before? You might also need to know if the market is ripe to eliminate the need to do product education.
3. App Requirements
After checking the viability of your idea and coming up with strategies to make it a success, you need to understand the app requirements. In this stage, you’ll create a wireframe for the app to show how you intend it to look and its features. Wireframing creates an overall picture of how the app will function.
Create a roadmap grouping each stage of the project into delivery milestones. Understanding the app requirements also requires you to know the skills needed. If you intend to have android and iOS mobile apps, ensure you have iOS and android developers in your team.
Come up with the name of your app to book your domain name beforehand. Create a style design guide to set up your company’s branding rules for fonts and color schemes. That way, your mobile app design and navigation style will always be consistent.
4. Designing the Mobile App
Once you’ve figured out the cost to build an app, features, and the target audience, it’s time to start designing the app. You’ll first have to visualize the app’s functionality and user interface. Storyboard the user interface and how the various features will look in the app.
The storyboarding should include the exact layout of icons, buttons, and banners as they’ll be on the app. Try different font sizes and place the icons differently to see which design is more aesthetically pleasing.
The next step is narrowing down all the technicalities of the app. List down the number of APIs you need, whether for analytics, database or push notification services. Before you hire a coder ensure they’re well-versed with the development stack required to develop your app.
5. Development Stage
While most people prefer to build their app from scratch, some platforms offer fully functional apps that you can customize to your needs. Determine whether you can find an existing app architecture that you can base your app on or whether you need to build from scratch.
The mobile app development stage consists of three phases;
Alpha Phase – This is where the core functions and features of the app are developed. At this phase, the system has a lot of bugs.
Beta phase – This is where all the features of the app get integrated to ensure they function as intended. A bit of testing is done, and most of the bugs get fixed at this phase.
Release phase – At this phase, all the bugs are identified and fixed after several rounds of testing.
During the development of the app, the developers should be mindful of their users to ensure the app is compatible with any device. More so, the app shouldn’t be heavy on processors and memory because it might lead to users uninstalling the app.
6. Launching the App
Thorough testing of the app should get done on all the features to ensure the performance and usability is perfect. There are 2.56 million apps available in the Google Play Store; hence you need to optimize your app to rank highest. Leverage SEO to make your app and website rank high in search results.
Learn the Key Steps for Your Mobile App Development Process
The mobile app development process doesn’t end at launching. Post-launch entails many activities such as monitoring the app and fixings bugs. Use the feedback you get to make the app even better.
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