How to measure the Sustainable Impact of IT? The 4.0 revolution has drastically changed several dimensions of our lives, including how we consume and produce. Along with these changes, sustainability has emerged as a significant concern, and energy efficiency is one of the paths to more sustainable business.
With the almost vital dependence on technology, companies in all sectors are forced to restructure their processes more efficiently, as simply reducing the use of IT equipment is not an option.
If you want to understand why worrying about increasing your company’s energy efficiency is a good business, follow this article that we have prepared with key information on the subject and tips on adopting more sustainable processes for your IT.
So, what is energy efficiency, and what are its advantages?
How to Measure the Sustainable Impact of IT?
Efficiency, by definition, is the ability to achieve the best yield at the least cost. Energy, in turn, is a body’s ability to do work. In other words, energy efficiency is measured by equipment’s power to deliver the best performance while using less energy.
The concept differs from saving energy. That’s because to save money; you stop using the equipment. To be efficient, you choose equipment that uses less energy or optimizes processes to happen in less time; or with fewer errors, thus using less energy.
From this brief definition, we can already see how energy efficiency addresses environmental issues and the company’s ESG practices. However, these are already good arguments for pursuing it; and why ecological, social, and should be on the IT agenda of your business.
Energy efficiency promotes a reduction in the company’s costs and optimizes processes; and adapts the organization’s consumption to goals and actions to reduce environmental impact. Among the advantages of pursuing IT energy efficiency, we can mention:
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Energy efficiency promotes a reduction in the company’s energy costs. In addition to this direct consequence, some actions to increase energy efficiency reduce other IT(Web Development) expenses.
The adoption of more efficient equipment and proper maintenance, for example, reduces costs with unexpected failures and unavailability. Opting for cloud storage, in turn, will reduce the company’s costs of maintaining a physical space for data centers.
Environmental Impact Reduction
So, the technology industry is currently one of the most harmful to the environment, comparing its CO2 emissions to aircraft, for example. In addition, its environmental impact is seen as a problem due to carbon emissions and e-waste disposal.
With the adoption of highly energy-efficient IT, a company contributes to sustainable development, reducing its environmental impact and, in addition, increasing its productivity and the quality of its product or service.
So, faced with a society concerned about reducing its environmental impact and consumers increasingly aware of the responsibilities of companies, it is essential to pay attention to the actions of your business that converge towards sustainability.
In addition to adapting to environmental legislation and impact reduction targets; social and ecological actions attract and retain customers who value this concern.
How Can You Determine Your Company’s IT Energy Efficiency?
Several indicators are used to measure the energy efficiency of a company’s IT infrastructure. Generally associated only with data center efficiency, these indicators can apply to the entire technological infrastructure, representing high gains in energy efficiency.
Two of the most important indicators are the Power Usage Effectiveness (PUE) and the Carbon Usage Effectiveness (CUE), which measure the efficient use of energy, properly speaking, and carbon.
What is PUE?
PUE is one of the most critical metrics for measuring and evaluating systems’ performance and energy efficiency. So, it calculates by dividing the total energy consumed by the system by the energy consumed by IT equipment alone.
The first value includes energy costs with support equipment, such as lighting, refrigeration, and transformers. In the second, only the consumption of IT equipment is added.
With PUE analysis, you can determine opportunities to improve energy efficiency, compare consumption across different parts of the company’s IT infrastructure, assess efficiency improvements over time, and even create energy reuse opportunities.
What is CUE?
The CUE, in turn, measures the carbon emission of a system about its energy consumption. In this case, it is calculated by dividing the total CO2 equivalent emissions by the total energy consumption of IT equipment.
Despite being an important measure to assess and reduce the business’s carbon footprint, few companies make this calculation and develop an action plan based on the monitoring of the CUE.
Several measures can help improve the energy efficiency of your company’s IT infrastructure. Some simple, others more strategic, follow our tips to start thinking about a more sustainable and efficient IT:
- Discover and aim for environmental certification seals, such as reducing energy use and using renewable sources;
- Invest in the use of photovoltaic solar generators, which are a clean and green source of energy;
- Rethink and optimize physical environments for maximum efficiency, considering cooling, lighting, etc.;
- Bet on cloud computing, reducing costs with the maintenance of an extensive physical IT infrastructure.
- Outsource the IT infrastructure, leaving to a company specialized in this market niche the role of increasing energy efficiency;
It is essential to choose a supplier company with proven environmental practices when outsourcing. These preferable certifications validate the adoption of Green IT by the values adopted by your business.
Finally, the search for an IT infrastructure with more energy efficiency should not be linked only to the quest to reduce business costs. Instead, the objective is to find the most efficient and effective strategies to grow the company technologically and innovatively while maintaining a minimal and sustainable environmental impact.