Are you wondering what the best place is to upload your videos?
Whether you’re just getting started with making videos or you’ve been doing it for years, getting videos made is just half the battle. You also need to post those videos in places where the right people will see them in the right context. For most people, the most obvious video hosting platforms to compare are YouTube vs. Vimeo.
Which one should you use for your video hosting needs?
That’s the question we’re going to be answering in this article. To learn the important differences between these video hosting sites and discover which is right for you, keep reading.
YouTube
YouTube is primarily a social network, but it’s developed into a video streaming service in its own right. Although it’s best known for independent influencers making vlogs and sketches, it’s also used by traditional studios to distribute and promote mainstream entertainment.
Still, with its bright red branding and focus on providing personalized entertainment to its users, YouTube is widely seen as a place to have fun.
Don’t let that fool you into thinking YouTube is all fun and games, however. Countless professionals use YouTube to share both informational and marketing content for their audiences. There are college professors, scientists, and even chiropractors on YouTube sharing their valuable insights.
Perhaps the most important thing about YouTube for businesses is its wide reach. It has billions of users to promote content to. And some marketers believe YouTube videos perform better in Google search results than videos on other platforms do.
Not only that, but popular creators even get the chance to earn money from their videos through ad revenue.
Still, that broad reach comes at a cost. YouTube’s video quality is slightly less than that of Vimeo, and it relies heavily on ads. Worse still, with so much content available, people may abandon your videos to view other videos YouTube recommends.
Vimeo
Compared to YouTube, Vimeo is a more professional platform. It’s designed for filmmakers and other serious video makers who want to control the experience for their viewers.
As such, their supported video quality is excellent. It’s less likely for people to get distracted by other creators’ content while in the middle of watching your videos.
However, Vimeo has its drawbacks as well. You might need a paid plan to make the most of the platform, and you might not reach as wide an audience as you would on YouTube. Still, if quality and control of the experience are your priorities, it might be a good choice.
Video Hosting and Beyond
These are the most important factors to consider when choosing either Vimeo or YouTube for business purposes. Hopefully, this article answered the questions you had about choosing a platform for video hosting.
For readers here on MyBlogTime, comparing video hosting platforms is just the beginning. Our blog features important and insightful information on all things technology-related. Keep reading our content for more.